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Atmosfy Unveils the Future of Online Reviews

Video the preferred way for people to view content, yet Reviews Lag
By Josefina Dipaolo
August 15, 2023

In a digital age where visuals reign supreme, online reviews are catching up with the times, thanks to Atmosfy, the avant-garde video platform revolutionizing the way we experience and explore local dining and nightlife scenes. In a world that has outgrown static photos and age-old star ratings, Atmosfy introduces dynamic authenticity, embedding in-the-moment experiences into the core of reviews.

Hailing from the heart of San Francisco, Atmosfy has emerged as the torchbearer of immersive reviews, inviting hyper-local creators to share their candid encounters with restaurants, hotels, bars, nightclubs, and festivals. While traditional reviews fall short of capturing the pulse of a moment, Atmosfy's mobile-centric platform spotlights local businesses through engaging videos, igniting wanderlust and curiosity. Imagine discovering hidden gems, planning escapades, and staying up-to-date with real-time happenings, all within the embrace of a captivating video feed.

This trailblazing vision has garnered Atmosfy a staggering $12 million in seed funding, setting the stage for a journey of expansion, personalization, and profound partnerships. Spearheaded by Redpoint Ventures, alongside influential investors such as Palm Tree Crew Investments (backed by Kygo), Streamlined Ventures, and more, this injection of capital is poised to reshape the realm of reviews.

Michael Ebel, Founder, and CEO of Atmosfy, reflects on the platform's genesis: "As a former bartender, I witnessed the struggles faced by local businesses in amplifying their brand and cultivating positive online feedback. The pandemic magnified these challenges, underscoring the need for a fresh approach. Atmosfy emerged as the conduit for consumers to share their experiences through videos, inspiring others to join in and bolster the resilience of open businesses. Our mission resonates globally, empowering people to rediscover their cities or explore new ones, all in real-time."

The resonance of Atmosfy's mission extends to its investors, with Redpoint's Principal Meera Clark affirming their belief in the power of user-generated content. Meera remarks, "Atmosfy embodies the shift towards authentic, immersive, and engaging outlets for discovery, entertainment, and self-expression. As consumers increasingly seek relatable cultural curators, Atmosfy's allure is unparalleled. From its industry-leading engagement to its expansive library of UGC, we're honored to collaborate with Michael and the Atmosfy team as they embark on this exciting phase of growth."

Founded in 2021 by Michael Ebel, a seventeen-year Air Force Captain with prior experience at Meta, Atmosfy disrupts the status quo of local discovery. It's the portal to a world where videos resonate, narrating the ambiance and experience of a place like never before. In a remarkable stride, Atmosfy boasts a global footprint, embracing over one million local businesses across 10,000 cities in 150 countries.

The Atmosfy saga comprises exceptional talent, drawing expertise from luminaries who've shaped platforms like Instagram, TripAdvisor, TikTok, OpenTable, and Netflix. As the video review revolution continues to gather momentum, Atmosfy's legacy stands as a testament to the age-old adage: a picture is worth a thousand words.

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