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October 12, 2023

Barbara Shankland Takes the Helm as Global Account Director at XConnect

Barbara joins XConnect as Global Account Director to combat fraud and enhance traffic efficiency

In a significant move aimed at fortifying its services in messaging and voice, XConnect, a subsidiary of Somos Inc., has appointed Barbara Shankland as its Global Account Director. Barbara's extensive telecom industry experience, drawn from roles at Tyntec and Mitto, will empower XConnect's customers to combat fraud, optimize traffic delivery, and enhance their revenue streams.

XConnect, a renowned provider of world-class numbering intelligence solutions, has strategically appointed Barbara Shankland as the new Global Account Director. In her new role, Barbara will lend her 20 years of telecom product expertise to assist XConnect's messaging and voice customers in mitigating fraud and validating numbers. Her mission will be to help customers optimize their traffic routing for greater efficiency and revenue maximization.

Barbara Shankland's previous stints at Tyntec and Mitto have equipped her with a deep understanding of the technology and telecom landscape. Her role as Global Account Director at XConnect is poised to play a pivotal part in the company's global expansion efforts and in fostering strong customer relationships.

Tim Ward, VP Number Information Services at XConnect, expresses his excitement about Barbara's arrival, highlighting the significance of her role in the context of digital fraud's ever-evolving landscape and stringent industry compliance standards. He emphasizes Barbara's telecom industry knowledge and passion for customer engagement as essential assets in achieving new milestones and delivering outstanding customer experiences.

Within her new role, Barbara will offer expert guidance to optimize voice and messaging routing, strengthen fraud protection measures, and provide valuable traffic insights. Her close collaboration with customers will empower them to confidently manage voice and messaging traffic.

Barbara Shankland shares her enthusiasm for her new position, underscoring XConnect's leading position in the mobile intelligence sphere. With over 16 years of experience in telecommunications, Barbara brings profound insights into SMS, voice, and MNP/HLR products. Her goal is to assist both new and existing customers in finding cost-effective solutions that align with their ambitions.

XConnect has been committed to expanding its value proposition to customers, aligning its support on both local and global scales. In addition to Barbara's appointment, XConnect has recently partnered with, broadening its product portfolio to help customers tackle complex identification and verification (ID&V) challenges.

As a subsidiary of Somos Inc., XConnect specializes in consolidating, maintaining, and delivering trusted telephone number intelligence to global telecom service providers. By processing information from numerous global datasets, XConnect equips its customers to tackle real-time routing, validation, and fraud challenges. The company's Number Information Services support voice and messaging routing, fraud protection, and the identification and validation of insights. They also play a key role in enabling the deployment and evolution of next-generation communications, such as VoLTE and RCS.

Barbara Shankland's appointment as Global Account Director marks an exciting step forward in XConnect's mission to empower telecom customers and enhance the security and efficiency of messaging and voice services. This partnership is poised to shape the future of telecom security, ensuring that customers are equipped to meet the evolving challenges of an interconnected world.

Josefina Dipaolo
Josefina Dipaolo
Content Writer at TechNews180
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