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October 11, 2023

Google's Bold Gamble on Oxa: Turbocharging the UK's Autonomous Vehicle

UK's global leadership in autonomous vehicles, Google has secured a stake in Oxa, vehicle tech startup from Oxford University

In a momentous development solidifying the UK's global presence in autonomous vehicle technology, Google has taken a stake in Oxa, a pioneering autonomous vehicle tech startup spun off from Oxford University. This strategic investment comes on the heels of Oxa's successful $140 million Series C funding round earlier this year.

This significant move by Google not only reaffirms its dedication to cutting-edge technology but also signals a deep interest in advancing the autonomous vehicle landscape. Beyond financial backing, Google's involvement in Oxa is poised to provide invaluable access to the tech giant's expertise and resources in the autonomous vehicle domain. This collaboration is set to fast-track innovation, bolster the capabilities of autonomous vehicles, and foster the growth of the industry in the UK.

Established in 2014 by Oxford professors Paul Newman and Ingmar Posner, Oxa specializes in developing autonomous vehicle software designed for applications in public transportation and job sites. Rather than fitting cars with extensive sensors for robotaxi services, Oxa's software thrives on minimal computing power. It leverages laser vision and radar for localization, redundancy, and cloud management services, facilitating the integration of autonomy into various vehicles.

Google's parent company, Alphabet, is already a major player in the driverless car arena through its subsidiary Waymo. Waymo, initially a Google project initiated in 2009, offers fully autonomous rides to the public in Phoenix and San Francisco. This collaboration opens up intriguing possibilities, potentially leading to a synergy between the two entities. If customers opt to utilize Waymo's vehicles alongside Oxa's software for autonomous systems, it could herald a transformative era for the autonomous transportation landscape.

Google's investment in Oxa augments the UK's status as a frontrunner in autonomous vehicle technology. This move could pave the way for more tech giants to invest in the UK's driverless car sector, fortifying the nation's position as a global hub for autonomous vehicle innovation. Moreover, this partnership carries the promise of generating employment opportunities and fueling economic growth in the UK, as the demand for skilled professionals in the autonomous vehicle sector is poised to surge.

As the world accelerates toward the era of autonomous transportation, collaborations like the one between Google and Oxa will be instrumental in shaping the industry's trajectory. The pace and direction of this dynamic and rapidly evolving field will undoubtedly be influenced by such strategic partnerships, making it an exciting space to watch.

Neil Hodgson Coyle
Neil Hodgson-Coyle
Editorial chief at TechNews180
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