In a major development for the event and hospitality industry, Finnish sales automation software provider MeetingPackage has successfully secured $4.6 million in Series A funding, with Scale Capital leading the investment charge. This significant infusion of capital is poised to propel MeetingPackage into a new era of growth and innovation.
MeetingPackage, with its specialization in venue and group bookings, has already made a considerable impact in the industry. However, this fresh funding is set to catapult it to new heights. With a vision to further streamline and enhance the event booking process, MeetingPackage aims to expand its product suite to encompass online bedroom bookings for groups. Additionally, the plan includes broadening its integrations with multiple Sales and Catering as well as Property Management Systems.
These strategic enhancements are expected to significantly benefit MeetingPackage's ever-expanding customer base, catering to a diverse array of sales channels, including direct, indirect, online, and offline avenues for groups, meetings, and events.
But the ambitions of MeetingPackage extend far beyond product improvements. The company has its sights set on global expansion, with a strong focus on the North American market. The move represents a pivotal milestone in MeetingPackage's journey, signifying not just geographic expansion, but also a strategic endeavor to foster collaboration with local industry players, nurturing a thriving ecosystem.
Commenting on the investment, Lars Jensen, Managing Partner at Scale Capital, expressed his admiration for MeetingPackage's growth trajectory and commitment to excellence. He noted, "MeetingPackage has built a comprehensive product suite, assembled an ambitious and determined team of industry experts, and demonstrated consistent growth and profitability—a rare feat in today's market. We are excited to lead the investment round and support the European and US expansion of the company."
Founded in 2014 by Joonas Ahola and Saku Loukonen, MeetingPackage has been at the forefront of digitizing meeting space bookings. Its self-service software offers a seamless booking experience and is available in twelve different language versions, catering to a diverse global clientele. MeetingPackage's impact spans renowned hotel chains, individual hotels, restaurants, co-working spaces, unique event venues, and event marketplaces, with over 6,000 properties benefiting from its innovative solutions.
Joonas Ahola, CEO & Founder of MeetingPackage, underlined the company's commitment to continuous innovation and customer satisfaction, stating, "We continue to refine and innovate our product offerings to meet the evolving needs of the hospitality industry. We aspire to set new benchmarks for efficiency, user-friendliness, and customization."