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August 30, 2023

Introducing a Travel Game-Changer: Google Flights Unveils Smart Booking Insights

Time-Savvy Feature, debuting new insights that will leverage historical trend data

Planning your next adventure just got smarter! Google Flights is taking flight reservations to a new level with its latest feature release. Unveiled this week, the company will empower travelers with data-driven insights that revolutionize the booking experience.

No more second-guessing about the optimal time to book your flight—Google Flights is rolling out dynamic insights that tap into historical trends. These insights offer travelers a glimpse into the price trends associated with their chosen destination and dates, helping them make informed decisions.

This innovative addition could reveal that the prime booking window is, say, two months before your journey, or that prices generally dip closer to the departure date. Armed with this savvy, you'll be able to make the call on the spot or wait for that irresistible deal to pop up.

But that's not all. These insights harmonize with Google Flights' existing features. You'll still enjoy the power to determine if current prices are low, typical, or high compared to historical averages. You can also flip the switch on price tracking, receiving timely notifications about significant price drops, whether you're eyeing specific dates or remaining flexible. As well as the "price guarantee badge," which adds an extra layer of reassurance. When this badge graces your chosen flight, Google is putting its confidence on display: the fare is as low as it gets. Should it drop further, Google Pay steps in to bridge the gap.

All this, and it's only the beginning. In a recent blog post, Google unveiled the latest 2023 flight booking trends, showcasing insights up until July 2023. An eye-catching revelation? For flights around the festive season, the golden booking period has shifted. With an average of 71 days before departure, you'll want to secure those holiday plans earlier than ever. Also, say goodbye to the notion of a price "sweet spot" for U.S.-Europe trips. The data reveals that aiming for 72 days or more before departure is your key to locking in the best deals.

Josefina Dipaolo
Josefina Dipaolo
Content Writer at TechNews180
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