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August 7, 2023

Revolutionizing Urban Housing: IMMO's Tech-led Approach to Reshape Real Estate

Futuristic Tech: Swift Property Acquisitions & Rentals

As UK and European cities grapple with a housing crisis, one company stands out for its innovative solution. Meet IMMO, a game-changing residential real estate platform that merges investors and inhibitors, offering a novel way to address the pressing issue of affordable, sustainable urban housing.

IMMO's mission is to create quality portfolios of single-family rental (SFR) housing at scale and speed, leveraging cutting-edge technology to tap into an untapped investment potential. With the residential sector estimated at a staggering €40 trillion, IMMO's ambition knows no bounds.

Founded in 2017 in London, IMMO has forged a unique end-to-end solution that empowers institutional partners with sourcing, acquisition, portfolio management, lettings, and property management. This comprehensive approach enables them to optimize performance and maximize returns.

In a conversation with IMMO's CTO, Hima Mandali, he highlights the inefficiencies that plague the housing investment landscape, calling it "viscerally and obviously broken." IMMO's tech-driven efficiencies are set to change the game, unlocking the potential of a new asset class and offering superior risk-adjusted returns for investors.

The company's proprietary technology brings a seamless blend of innovation and sustainability. Local teams conduct thorough inspections, aided by cutting-edge digital diagnostic tools and 3D imaging. An automated valuation model, driven by AI and a vast array of data points, allows IMMO to underwrite assets swiftly and extend offers within 48 hours.

IMMO streamlines the sales process for sellers with guaranteed offers, while tenants benefit from fully customizable and furnished apartments on long-term rentals. These apartments are equipped to move in immediately, promoting efficiency and convenience for both parties.

Recognizing the environmental impact of real estate, Mandali emphasizes the importance of digitization in tackling renovations and retrofitting at scale. IMMO's tech-centric approach aims to reduce the carbon footprint and create a sustainable future for urban housing.

With its trailblazing advancements, IMMO is reshaping the landscape of residential real estate, bridging the gap between investors and urban housing needs. As the company continues to drive innovation and address the pressing challenges of modern living, the future of urban housing looks brighter than ever.

Josefina Dipaolo
Josefina Dipaolo
Content Writer at TechNews180
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